Cairo Governorate Solid Waste Management Contract (Phpnuke hosting) Monitoring Unit
Cairo Governorate Solid Waste Management Contract Monitoring Unit Job Description Job Title: Public Awareness Specialist Media Institutional Unit: Public Awareness and Communications Division Location: Headquarters Reports To: Director, Public Awareness and Communications Division Supervises: Public Awareness Aide Job Summary: Develop and implement media strategies and advertising campaigns as well as theme and message development at the Headquarters, Zone and District levels. Duties and Responsibilities: Work with the Division Director to develop and implement the Public Awareness and Communications Strategy and the work plan and budget for media and advertising campaigns. Develop and manage the media strategy for the Contract Monitoring Unit. Liaise with the media to promote positive and factual coverage of the project. Prepare news articles and press releases. Organize press conferences for the Program Administrator and other senior governmental officials. Plan for media crisis and set guidelines for its management. Organize crisis task forces that include Public Awareness and Communications personnel from all levels of the Contract Monitoring Unit. Respond to media inquires. Participate with the Production Manager in the recruitment and selection of advertising agencies for the production of television, printed press, and outdoor advertisements. Develop the main messages and themes for public awareness publications as well as advertisements, and pretest them through focus groups and personal interviews. Review and approve mockups and preprint copies of advertisements and other Unit produced materials. Receive feedback on the impact of Unit publications and advertisements on social behavior change from the Public Awareness and Communication personnel at the Zone and District levels. Train and mentor Public Awareness and Communications personnel at the Zone and District levels on the use of public awareness materials. Set rules and regulations for Contract Monitoring Unit personnel in contacting and dealing with the media. Manage third-party contracts to conduct public awareness polls for use in assessing the effectiveness of Contractor performance. Assist the Division Director in monitoring the development and implementation of Zone and District level Public Awareness and Communication work plans and budgets. Assist Zone Public Awareness and Communications Departments in assessing the Contractors Public Awareness and Communications plans. 61
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